Felt Sense

Felt Sense is a platform for inner world resources and exploration, offering resources that support embodiment, intuition, and emotional understanding. 

The brand identity explores the interplay between materiality and impermanence, translating themes of intuition, embodiment, and emotional landscapes into a refined yet organic visual system. Inspired by natural textures, artistic research, and personal reflection, the design integrates scanned paper, layered transparencies, and subtle imperfections to evoke a sense of depth and lived experience. 

Typography and composition embrace a more fluid, intuitive structure, creating space for pause and contemplation. Felt Sense is both grounded and ethereal, offering a visual language that mirrors the platform’s mission of self-inquiry, connection, and sensory exploration.

Animation
Creative Direction
Identity